the business trunk

Four years ago, I had an idea that could change my life—but fear held me back.

I had just had my second child, exhausted from the corporate grind, and staring down the end of maternity leave. I knew I needed a change, but stepping away from stability felt impossible. So, I went back to the corporate world, convincing myself it was the safer choice.

But something kept pulling me back. The thrill of streamlining systems, automating processes, and creating seamless workflows lit a fire in me that was getting harder to deny. I realized though that I didn’t want to make my corporate bosses lives easier—I wanted to help independent business owners, like you, reclaim their time.

Now, I help entrepreneurs break free from the constant admin grind. You know you need a better system, but scaling feels overwhelming. Hiring a PA is out of budget, and CRM software looks like a mountain of complexity. Who has the time to learn and set up an entire automation system while juggling clients and everything else?

That’s where I come in.

I take Dubsado off your plate—designing a seamless, fully automated system that works for you, so you can focus on what you do best. No tech headaches, no guesswork, just a system that helps you run your business effortlessly.